Italian medical expertise brings high-value skills, technologies, and products.
From product
to market presence.
In Africa, the difference lies in the ability to enter the right channels, engage with the right decision-makers, and ensure reliable technical support on the ground.
Medical devices, diagnostics, hospital technologies, and laboratory solutions require a structured market-access approach.
Registration, import, distribution, procurement, installation, training, technical support, and supply continuity are all part of the same process.
The UP2gether International Access Program builds this pathway by connecting companies with selected markets, qualified stakeholders, and local expertise.
Diagnostics & Laboratories
Medical biology • Diagnostics • Blood transfusion • Molecular biology • Laboratory equipment, consumables, and reagents
Is your company ready to bring its diagnostic solutions into new markets?
Medical Devices
Medical equipment • Dentistry • Hemodialysis • Medical consumables • Equipment for medical practices and healthcare centers
Are your medical devices ready to enter new markets?
Hospital Technologies
Hospital equipment • Medical imaging • Hospital furniture • Gynecology, obstetrics, and maternity care • Ophthalmology and ENT
Are your hospital technologies ready for a new market?
Technical Support
Installation • Commissioning • Equipment qualification • Maintenance • Training • Customer support
Have you already planned how to ensure technical support and operational continuity on the ground?
From Market Entry to Operational Presence
The UP2gether International Access Program builds an operational pathway that may include:
- Assessment of the company’s positioning, offering, and highest-potential markets.
- Definition of the market-entry pathway and the channels best aligned with business objectives.
- Identification of buyers, distributors, importers, and strategic partners.
- Targeted company introductions and business-matching meetings.
- Follow-up management and support throughout the negotiation process.
- Support for participation in trade shows, business missions, and in-market meetings.
- Development of dedicated events, workshops, roadshows, and business lunches.
- Building market presence through showrooms, qualified networks, and digital tools.
- Ongoing operational coordination through The UP2 System.
The UP2 Ecosystem
TheCIN.network
RELATIONSHIPS
International PR since 1996
Business Gallery
THE SHOWCASE
Showrooms in Africa and international trade fairs
Business Platform
THE PORTAL
Digital promotion across Francophone markets
Mobile export Hub
