Rome, the capital of Italy and a global symbol of culture, innovation, and tradition, hosts one of the key stops of The C.I.N. Roadshow. The Eternal City becomes a crossroads for international networking, bringing together entrepreneurs, professionals, and businesses to enhance Made in Italy in global markets.
Starting from Rome, then reaching 32 other Italian cities and taking The C.I.N. Roadshow to the international territories where Barbara de Siena, Founder of the UP2gether project, has built solid connections, is a strategic step to highlight Italian excellence. This journey, co-organized with Gestisco Italia, becomes a natural bridge between Rome and the global stage, connecting tradition, innovation, and markets.
Let’s discover Rome together
- Invest in Roma
- Businesses in Rome
- Sports in Rome
- Hotels and Restaurants in Rome
- Typical Products in Rome
- Useful Links
Rome is the administrative, cultural, and economic center of Italy, with a strategic position that makes it an international hub for businesses and investors. Sectors such as tourism, technology, filmmaking, and financial services are experiencing significant growth.
The territory of Rome, the beating heart of Italy, is a crossroads of culture, history, and entrepreneurship. With its extraordinary historical and architectural heritage, a vibrant commercial network, and a diversified entrepreneurial fabric, Rome stands as a global reference point for Made in Italy and international networking opportunities. This year, with the Jubilee, the capital reaffirms itself as the most international center of the country, merging tradition, innovation, and global connections.
Here is a list of key organizations worth exploring:
Camera di Commercio di Roma
A reference point for entrepreneurs and companies operating in Rome and the Lazio region.
https://www.rm.camcom.it
Impact Hub Roma
A coworking space supporting startups, entrepreneurs, and innovators.
https://rome.impacthub.net
Roma Startup
An organization promoting the startup ecosystem in the capital.
https://www.romastartup.it
Lazio Innova
Regional initiative to support businesses and innovation projects.
https://www.lazioinnova.it
Rome, the capital of Italy and a strategic center for business, offers a diverse and dynamic economic landscape. The city’s key sectors combine tradition and innovation, making it a hub for businesses looking to thrive in an international environment. From technology to culture, Rome stands out for its ability to attract investments and develop excellence in the following areas:
Key Sectors:
Technology and Innovation
Rome hosts a growing tech ecosystem, with startups and established companies operating in fields such as digital technology, artificial intelligence, and software development, which is driving the region’s modernization.
Energy and Sustainability
The capital is a benchmark for the energy sector, with leading companies like ENI and innovative projects focused on ecological transition and renewable energy.
Tourism and Hospitality
A global icon of art, history, and culture, Rome is among the most visited tourist destinations, supported by a vast network of high-quality hospitality services and infrastructure.
Media and Cinema
With Cinecittà Studios and a world-renowned cinematic tradition, Rome is the creative heart of Italy’s media industry and an attractive destination for international productions.
Culture and Heritage
The city not only enhances its immense historical heritage but integrates it into a contemporary vision through cultural events, exhibitions, and international festivals.
With its rich sports tradition and prestigious facilities, Rome is one of the world’s sports capitals. The city offers a variety of venues hosting internationally renowned events, from Serie A football to tennis and historic competitions like polo. Rome’s sports infrastructure caters to sports enthusiasts and serves as an ideal space for networking and professional gatherings. These venues are symbols of excellence, where tradition and innovation converge to create unique experiences.
Major sports facilities:
Stadio Olimpico
Hosts major sporting events, such as Serie A matches, the Italian National Football Team, and international competitions.
https://www.sportesalute.eu/stadioolimpicotour.html
Foro Italico
Home to the Internazionali BNL d’Italia tennis tournament, one of the most prestigious events on the ATP and WTA tours.
https://www.internazionalibnlditalia.com
Roma Polo Club
Italy’s oldest polo club, a key venue for enthusiasts and exclusive events.
https://www.romapoloclub.it
Rome, one of the world’s tourism capitals, is renowned for its high-level hospitality and exceptional culinary tradition. The city offers a wide range of accommodations, from luxurious international hotels to exclusive boutique hotels, alongside restaurants that celebrate Roman cuisine while embracing new gastronomic trends. Several trade associations support the sector, promoting excellence in hospitality and dining.
Hotel Associations in Rome
Federalberghi Roma
The Roman section of Federalberghi represents the capital’s hoteliers, providing support and services for the tourism and hospitality sector.
https://roma.federalberghi.it
Associazione Italiana Confindustria Alberghi
Represents the national tourism and hospitality industry, including independent structures and hotel chains.
https://www.alberghiconfindustria.it
Assohotel Confesercenti
Italian Hotel Entrepreneurs Association, offering legal and operational support to industry operatorse.
https://assohotel.confesercenti.it
Restaurant Associations in Rome
Associazione Ristoratori Romani
Organization supporting Rome’s restaurants by providing legal assistance and promoting Roman culinary excellence.
https://associazioneristoratoriromani.com
ARCS – Associazione Ristoranti Centro Storico
Promotes the culture of dining in the heart of Rome, representing the historic establishments of the capital.
https://www.arcsroma.it
FIPE – Federazione Italiana Pubblici Esercizi
Represents bars, restaurants, and pizzerias nationwide, with strong support for activities in Rome.
https://www.fipe.it
Pecorino Romano DOP
Hard cheese, a symbol of Roman tradition, is primarily produced in Lazio. It is an essential ingredient in dishes such as Carbonara, Amatriciana, and Cacio e Pepe.
Consorzio Pecorino Romano DOP
Porchetta di Ariccia IGP
A famous product from the Castelli Romani, it is a spiced, oven-roasted porchetta, beloved throughout Italy.
Consorzio Porchetta di Ariccia IGP
Abbacchio Romano IGP
Tender and flavorful young lamb meat is used in traditional dishes such as abbacchio al forno.
Abbacchio Romano IGP
Frascati Superiore DOCG
Dry white wine produced in the Castelli Romani, is known for its fresh and aromatic flavor. Perfect for pairing with Roman cuisine.
Strade dei Vini dei Castelli Romani
Ricotta Romana DOP
Fresh and creamy dairy product, used in both savory and sweet preparations.
Consorzio Ricotta Romana DOP
Get to know Rome and its entrepreneurial ecosystem:
- Comune di Roma:
https://www.comune.roma.it - Camera di Commercio di Roma:
https://www.rm.camcom.it - Turismo Roma:
https://www.turismoroma.it
- UP2gether | Barbara de Siena | Organizational Secretariat
- Gestisco Italia | Alessandro Cesarini | Technical Partner of the Roadshow
- Conepro Commercialisti Network Professionale
Here you will find the local partners supporting the stop:
- Fattura.Pro
Foreign markets and exports can give Italian companies a second life.
A good internationalization strategy can truly change the fate of our businesses.
Exporting, finding partners, or establishing joint ventures can expand the market for any company.

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